High-leverage habits, practices & hacks to increase YOUR followers, reach & engagement on LinkedIn
20+ points that can help in your LinkedIn content journey:
1) Nail the First 2 Lines
- First impression gets engagement
- Lead with a question, bold claim, or statistics
2) Post 3–5x a Week (Strategically)
- Stick to Tue–Thu, 8 AM–2 PM
- Use LinkedIn analytics to refine timing
- I have started posting at 8.30 AM and it’s working fine for me, see what’s yours
3) Master the First 60 Minutes
- React to 10 posts + reply to comments fast
4) Use Content Mix That Performs
- Alternate between carousels, videos, polls, stories, text posts
5) Repurpose Your Winners
- Repackage top posts as new formats with fresh hooks
6) Share First-Person Stories + Small Wins
- Be human
- Be Real, you will be perfect
7) Be a Daily Comment Creator
- Leave thoughtful, 5+ word comments on top posts in your niche
- Be smart in comment section
8) Piggyback on Big LinkedIn Creators
- Add insights under relevant creators’ content to tap into their audience
9) Optimize Your Profile Like a Sales Page
- Clear headline
- SEO keywords
- Good banner
- CTA with pinned post
- Make following you a no-brainer
10) Tag Responsibly
- Tag 2–5 relevant people if it adds value
- Avoid ghost tags
- People & platform both do notice
11) Use Hashtags & Keywords Smartly
- 3 to 5 targeted hashtags
- Use industry keywords for discovery
12) Add CTAs That Drive Engagement
- End posts with a question
- opinion prompt or DM invite
- Guide interaction
- Ask what you want
13) Launch a LinkedIn Newsletter
- Bypass the feed
- Direct inbox = more attention + authority
- Be responsible and keep it short, to the point DMs
14) Collaborate to Expand Reach
- Do LinkedIn Lives
- guest carousels
A or joint panels
- Win new audiences
15) Show Behind-the-Scenes
- Share how you work
- Not just what you deliver
- People buy process, not polish
16) Comment-to-Connect Ratio
- For every post, engage
- Engage with 5–7 others
- Reciprocity grows relationships and reach.
17) Reuse Long-Form Content
- Convert YT videos, blog posts, tweets into LinkedIn native formats
- You can use AI tools for this
18) Experiment with Time & Format Weekly
- Try different days/times/formats
- Track with analytics
- Adapt what’s working
19) Celebrate Community Wins
- Shout out your audience, team, mentors
- Recognition drives shares + warmth
20) Start or Join Meaningful Conversations
- Trend jacking is short-term
- Long-term: ask questions people want to answer
21) Pinned Post Are Authority Builders
- Showcase a high-value thread, your origin story, or a “start here” carousel
22) Avoid 3rd-Degree Engagement Pods
- Go for trusted 1st-degree circles
- Spammy pods are algorithm penalty
23) Stay in the Game for 6+ Months