🌱0 to 10K Followers: The Grounding Stage

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You’re in obscurity and that is divine

This is your sadhana

Plant deep roots

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1) Create without craving

- Don’t chase likes, chase truth

- Let your voice mature in solitude

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2) Your content is karma

- Each post is a karmic action

- Be mindful of intention, not just impact

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3) Master the basics:

- Learn editing, writing, design

- This is your modern day tapasya

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4) Show up daily

- Consistency is greater than talent

- Publish imperfectly, learn ruthlessly

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5) Don’t fear invisibility

- No one noticing is your chance to experiment wildly

- Treat obscurity as freedom

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6) Engage deeply

- Every comment matters now. Build your first 100 loyal people

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7) Consume consciously

- Study 10x more than you create but don’t mimic, assimilate

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🔥10K to 100K Followers: The Refinement Stage

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Now the world is watching

You are not starting anymore, start behaving like it

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1) Double down on what works

- Find your lane and own it

- Don’t keep pivoting

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2) Build systems

- Weekly calendars, templates, and rituals will set you free

- Don’t just gather followers create ‘Satsang’

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3) Invest with intention

- Buy only what boosts efficiency

- Flashiness drains karma (and money)

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4) Balance passion & profit

- Say no to brands that dilute your messagel even if they pay

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5) Mentor and be mentored

1 Learn from those ahead

- Pull those behind

- It’s all seva

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6) Reflect weekly

- Ask: “Am I still serving, or am I chasing?”

- Truth keeps you clean

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🌳100K to 500K Followers: The Expansion Stage

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You’re not small anymore

This stage amplifies everything, strengths and weaknesses

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1) Ego will knock - don’t open

– Stay humble

- Talk less

- Serve more

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2) Watch your money

- Spend consciously

- Save aggressively

- Don’t chase creator lifestyle traps

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3) Give before you ask

- Your audience owes you nothing

- Keep serving

- Keep giving

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4) Watch your inputs

- Avoid mindless scrolling

- Curate your information diet like a monk’s meal

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🏔️500K to 1M Followers: The Legacy Stage

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You are now a voice of influence

The question is: influence for what?

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1) Choose leadership over control

- Uplift your team, don’t manage them

- Be the sun, not the spotlight

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2) Detach from praise AND criticism

- Neither defines you

- The work does

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3) Don’t become a prisoner of persona

- Reinvent if needed

- Don’t sell your soul to an old version of yourself

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4) Create from stillness

- Let your next evolution come from silence, not pressure

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5) Give back daily

- Sponsor education

- Run impact projects

- Teach openly

- Use your spotlight to illuminate others

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6) Ask yourself one question weekly

- If I lost it all today, would I still be proud of how I showed up?

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Create like a Rishi

Serve like a Sikh

Detach like a Jain

Be mindful like a Buddha

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